What Drives Healthy Generosity

Generosity comes into existence through action. People give because they are responding to a situation that they cannot stand anymore. They simply must do something to right a particular wrong, or to create a better version of the current reality.

This imperative comes from a place deep within, and many people who give are not able to articulate exactly why they do. They just feel compelled to do so.

But it comes from values.

Someone places value on human life, and when they see something happening in the world, be it poverty, war, famine or other injustices, that rubs up against their value. Usually they see something that reflects an image of themself. It might be children, or women, or parents.

They then give as a response to their values being challenged.

This is an extremely healthy way to give. It comes from a place of purity. And it is usually the starting point of a giving journey, which begins with that almost visceral response and then eventually leads to a place where an individual has a well thought out philosophy of philanthropy with a portfolio of organisations they support for a number of reasons. But at the heart is the imperative that first prompted their generosity. That never leaves.

I’m Not Asking for Your Money

I work for a charity and meet with people who donate significant amounts, but I don’t ask them to give money.

I used to do that, and it felt wrong. I felt like I was apologising every time I wanted to meet with them and that they thought I only wanted something from them…which was kind of true – their money.

I got tired of that feeling and of asking people to give money, so I decided to try something else.

Instead of asking people to give, I now invite people to fulfil their purpose through generosity. By giving money to Opportunity, an organisation that they are passionate about, our supporters are finding a way to fulfil their purpose.

They are bringing dignity to those living in poverty.

They are giving back some of what they have received.

They are living out their values.

They are showing care and concern for their fellow human beings.

They are releasing the hold that money can have on those who have it.

They are being generous and reaping the rewards that generosity bring.

So I don’t ask for money. I offer a pathway to purpose.